Spark Logo Guidelines
We encourage you to co-brand your marketing collateral with Spark! We ask that you utilize this guide when co-branding. If you have any questions or need approval for your materials please email support@sparkadvisors.com.
Spark Logo Use
Core Logo: Spark logo in full color. The logo has evolved from the previous Spark mark, bringing together the Spark star icon and a new font wordmark.
Space: When using the logo, the amount of clear space around the logo is equal to 0.5x the Spark symbol.
Scale: The Spark logo was designed with scalability in mind. The minimum size to maintain legibility is 150px wide. There is no maximum size.
Download Logo Files Here
Spark Logo Color Combinations
The following combinations of colors are approved for accessibility and adherence to the look and feel of the Spark Brand.
Powered by Spark use
The powered by Spark logo should be used on white-label applications, secondary to the AP’s brand. Primarily, it should appear on the bottom of applications, either centered or in the corner. Please Use the black logo on white or light colored backgrounds and use the white logo on black or dark colored backgrounds. This maintains a high level of contrast for maximum accessibility.
To download the Powered by Spark logo please use this folder HERE.
Logo Misuse
The following guidelines detail some of the ways in which the Spark logo should not be used:
- Do not change the typeface.
- Do not distort the logo.
- Do not modify or separate the logo.
- Do not use any effects on the logo.
- Do not use the logo as a frame for imagery.
- Do not angle the logo.
- Do not use the logo at a low resolution.
- Do not use both the logo and symbol on the same application
- Do not use the Spark symbol without the Spark wordmark
- Do not use the symbol in line with anything but the wordmark
- Do not use the core logo on an application that already uses the symbol (avoid two symbols).